# Clay: workflows, use cases, and stacks

> AI-powered go-to-market platform for enriching leads, researching accounts, and personalizing outbound.

- Canonical: https://gptnavi.com/tools/clay
- Official website: https://www.clay.com
- Category: Sales
- Pricing model: Freemium
- Has free plan: Yes
- Last materially updated: 2026-08-19
- Best for: Sales teams, Agencies, Founders
- Tags: sales, lead-enrichment, outbound

## Quick answer

Clay is a freemium sales option best suited to Sales teams, Agencies, Founders. In the GPTNavi catalog it connects to 1 workflows and 1 compatible stacks.

## Workflows using Clay

- [Enrich and score a B2B lead list](https://gptnavi.com/workflows/enrich-and-score-b2b-lead-list) — Turn a raw list of companies into prioritized accounts with context, buying signals, fit scores, and personalized outreach angles.

## Compatible stacks

- [B2B Sales AI Stack](https://gptnavi.com/stacks/b2b-sales-ai-stack) — A focused stack for finding better accounts, enriching lead lists, personalizing outbound, summarizing sales calls, and keeping CRM records clean.

## Nearby tools in the same category

- [Apollo](https://gptnavi.com/tools/apollo)
- [Qichacha](https://gptnavi.com/tools/qichacha)
- [Tianyancha](https://gptnavi.com/tools/tianyancha)
- [Tungee](https://gptnavi.com/tools/tungee)
- [Instantly](https://gptnavi.com/tools/instantly)